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It’s only taken a couple of years… and it’s still not finished. But here it is, in it’s current state, my new Kreative Bomb website.
Over the next day or so I’ll be working my way through it, checking all the links work. It’s like proofreading a brochure – you don’t spot the mistakes until its printed!
As a ‘print designer’ who usually runs a mile from digital based projects, I’ve built this website using Adobe Muse – Adobe’s web package for the InDesigner. It doesn’t support conventional responsive* sites (at the moment) – so a mobile/tablet version of the site will be going live early 2016. Saying that, I have just clicked on Adobe’s website and there is a big splash screen on the Muse page about “Response coming soon”. So I might just hang fire on those mobile versions for the time being…
So what are my main objectives with this new site and why have I designed it the way I have? First and foremost I wanted there to be no confusion about what it is that I do. Straight off the bat, big images, big text, big colours! My work is bold and distinctive and I wanted the site to convey that. Ultimately my work is what defines me to potential new clients so I wanted my work to be centre stage. It’s a very visual site – text at a minimum. Some older pieces will be replaced with newer projects as the site evolves. But at the moment, I’m 100% comfortable that the work on the site demonstrates the types of clients I have worked for and the solutions I have provided.
When I was originally planning the page layouts, I was very reluctant to research what other individuals/agencies were doing with their websites. In this industry, its very easy to follow the latest fads and do what’s fashionable – ultimately looking like everyone else. This is my website and if I want to move forward and attract new customers, I needed to be completely happy with the website behind me. I’m not the type of designer who is going to say “well it’s what everyone else is doing”. Time will tell if it is success or not.
At present, work links to ‘case studies’ on Behance. I will eventually redo my Behance projects on the site and bring everything on to one site. It was just too big a job to redo all those pages for my self-imposed launch date of the end of 2015.
The website is a work in progress and will evolve over time. New work will be added, sections will be expanded with some possible new sections introduced (photography, typography, personal projects for example).
I’m looking forward to any feedback – positive or negative.
*buzz word amongst web developers… apparently
From January 2004 until December 2007, I freelanced at Thompson Brand Partners in Leeds. When I say freelance, it was more ‘permalance’ – I was there pretty much solidly for four years!
TBP are celebrating their 30th birthday this year – many congratulations by the way – and to celebrate their birthday, they recently held an exhibition in Leeds city centre.
30 current and ex-employees were asked to produce a personal piece of work for the exhibition and I was chuffed that Ian Thompson asked me to contribute.
Being a personal piece, I felt it was only appropriate to do something Kreative Bomb related.
Say hello to one of the Kreative Bomb Brothers — a series of characters I have developed for use on my website/marketing collateral.
He’s a bit out of shot because unfortunately, the photographer isn’t very good.
Photo taken by Lynn Murphy
To view the other 29 images that completed the exhibition, please visit here.
I was recently working on a project which required me to go through my work archive folders and pull together a definitive collection of all the logos I have produced – either for clients or myself. Imagine my surprise when I discovered my Kreative Bomb logo’s creation date was 19th August (2004) – just few days away!!
I felt that this deserved a mention on here. Even though I’d been self-employed for a couple of years prior to starting Kreative Bomb, a 10th anniversary is a notable milestone in any business’s history. Its certainly something I’m very proud of.
Looking back at my original logo, I’m extremly pleased that it’s been subjected to only a few minor tweaks in it’s history – a slight amend to the colours and tweak to the ‘Star O’. Certainly not the comprehensive overhaul that some logos endure.
A major part of the initial “Kreative Bomb Brand Awareness Campaign” was the branded Smart car I blasted around.
Kreative Bomb Smart Car – September 2004 to December 2008
So what is my assessment of the first 10 years? For the first eight years, my work time was divided between freelancing in-house for clients and working from my home studio. In August 2008 I moved the KB operation away from home and in to an office at Hebden Bridge Town Hall – an indication that business has been increasing and a new level has been reached. Clients have come and gone but a select nucleus have stuck with me along the journey – with new ones joining the party on a regular basis. I’ve had some great clients and I’ve had some right nightmares. I’d like to say I’m getting experienced at spotting the ‘bad apples’ but unfortunately you still get the odd one or two that can creep in under the radar. I won’t say yes to any old work – I’m not afraid to turn work away if the brief doesn’t excite me. We all have standards, right?
Kreative Bomb studio – August 2014
Going forward, I’m more than happy to stay based in Hebden Bridge. The Town Hall has a great collaborative vibe and I’m very honoured to regard some of my fellow tenants as clients. I can only imagine that the quality of work I produce will continue to improve along with the quality of client (fingers crossed). Ultimately, I want to free up more time to work on personal projects. Working for clients is all well and good but to grow as a designer you need to broaden your vision, add more to your arsenal and enjoy what you do – something that can only come from experimentation, learning and self-discovery.
That being said, here’s to another 10 years of meeting new clients, chasing payments, honing new skills and producing work that I’m proud of.
North of Watford have been in business since 1984 and they were looking for a fresh, new look going in to their 30th year. Primary requirements were a new logo, business stationery and website makeover. The one thing North of Watford were keen to retain from their previous identity was the colour palette – cyan and black.
There is a certain degree of symmetry to the word ‘NOW’ which helped influence the creation of the NoW logo mark and the North of Watford logotypes.
It is very rare that a company’s acronym is actually a word, and in North of Watford’s case, ‘NOW’ is such a dynamic and forceful word in it’s own right. It seemed only right that this should be explored, expanded on and introduced in to their identity.
Below is a fun piece created for the North of Watford 30th birthday party.
On July 5th, Le Tour de France makes it’s ‘Grand Départ’ here in Yorkshire. More importantly, on Sunday 6th July, the second stage of the event running from York to Sheffield makes it way through the Calder Valley, in particular Hebden Bridge.
I’d like to estimate how many spectators will be lining the streets or watching it on tv but I can’t – all I know is that it will be a lot. I’ve heard from multiple sources that Le Tour de France is the largest free sporting spectator event in the world. Throw in the fact that the last two winners of the yellow jersey are Brits and its easy to see why local communities are getting excited about the commercial prospect of Le Tour rolling through their village.
Welcome to Hebden Bridge tourist guide
A couple of colleagues and myself here at the Hebden Bridge Town Hall decided to take on the responsibility of creating a TdF ‘brand’ for Hebden Bridge. The initial concept was to create a series of stickers, banners and posters that local businesses could display on their premises with the intention of making customers/visitors not only aware that TdF was coming to Hebden Bridge, but that Hebden is excited about TdF and is going to fully embrace the race when it arrives. We want people in and around Hebden to feel enthusiastic about the TdF and come to back Hebden Bridge to watch the race.
Business Survival Guide
There are very strict rules about who and how you can use the official TdF branding so we felt Hebden deserved its own identity. Already, lots of local organisations and businesses have started putting on events and promotions coinciding with TdF and we wanted a unifying brand for Hebden that could tie all these events together and eradicate any fragmentation.
Selection of downloadable website buttons
Our proposal was to give window stickers, posters, banners, coasters and flags away to local businesses for free (people are more likely to engage with a cause if they don’t have to pay). Unfortunately, after a lot of hard work by my colleagues here at the Town Hall and myself, we were unable to raise sufficient funding to roll everything out in time for the all important bank holiday weekends of April and May – the perfect opportunity to make visitors to Hebden aware of the TdF. Therefore, apart from an appearance in the recently released ‘Welcome to Hebden Bridge’ tourist guide, Le Bridge is a digital only campaign. A website has been set up where local organisations and individuals can download digital collateral for their own use as well as printable PDFs of the poster templates.
Recently completed the design work on the latest Creative Calderdale event invite.
The main speaker at the next event is BAFTA winning screenwriter, Sally Wainwright.
Here’s Creative Calderdale’s blurp about the event:
Creative Calderdale is delighted to announce that BAFTA winning screenwriter, Sally Wainwright will be joining us for a discussion about Calderdale, our creative heritage and the inspiration behind some of her best known works such as ‘Last Tango in Halifax’, ‘Unforgiven’ and ‘At Home with the Braithwaites’.
Sally’s connection to the Borough goes back to childhood and she will be joined by Last Tango producer, Karen Willis, to explain what inspires them about writing and working here in the heart of Calderdale. As this invite goes to press, the second series of Last Tango In Halifax is being filmed here in Calderdale, with further filming due to start in October on yet another Sally Wainwright-penned production featuring our iconic towns and valleys. The Creative Calderdale event will be an excellent opportunity for those working in the screen industries to get involved in what is likely to be yet another award winning drama from Sally Wainwright and production company, Red.
The Creative Calderdale event is being held at the Elsie Whiteley Innovation Centre, Halifax on Thursday 24th October 2013. The events starts at 6pm. Contact Hannah Crank at Creative Calderdale for more information.
Designing business cards for a client? No problem.
Designing business cards for yourself? Now that’s a whole different ball game.
What design? What material? What finish? The possibilities are endless. More often than not, you can end up with a whole collection of ideas just gagging to be sent off to the printers. Therefore, when I decided to get some new cards done, I was faced with the task of nailing down an idea and print solution. Sometimes, you just need to pick a design and go with it. As for print finishes, the ever reliable online printers Moo.com had just the solution… their Luxe range.
Three 200gsm boards duplexed together (one red sandwiched between two whites) and 10 variations of the back design – very happy with the result.
Recently completed the brand design work for a new product from UAP Limited.
i-Plate is a brand new, state-of-the-art letterplate boasting many revolutionary features including: frameless design, a soft close mechanism, corrosion proof construction, a unique un-sprung hinge and a patent pending magnetic ‘click to close’ feature.
UAP Limited claim the i-Plate is “The most Innovative Letterplate in the World” and they wanted a product logo, packaging and advertisement design that reflected its target position in the market.